AJ Bell Youinvest Review

as of 30/10/2018 at 5:39 pm

Holly's View

Good all-rounder for people who want a choice of funds/shares/ISAs and pensions. A lot of work has gone on behind the scenes over the last year and the result is a much-improved user experience. Trading is easier than before and the general navigation works better. Decently priced. Preparing for an IPO - joining the big league!?

Our Rating

Recommended For

Confident Investor

In a nutshell

Low cost

Strong on pensions

Good research and content

You Say

Your overall rating

Based on 116 reviews

View all reviews

They Say

Sponsored by

AJ Bell Youinvest

At AJ Bell Youinvest, we think your money should work hard, not you. That’s why we strive to do one thing – make investing as easy as possible, every step of the way.

Our low-cost online dealing charges, which start at £1.50, make it cost-effective for you to build your portfolio. Our expert investment ideas take the stress out of choosing your investments. And thanks to our innovative mobile apps, you can check your account and buy and sell your investments on the go. 

An easier way to invest

Our customers are at the heart of everything we do. Our award-winning customer services teams are UK based and here to help on the phone, and through webchat and email support. We offer a range of features to make investing easy for you:

  • Wide range of investments including over 2000 funds, shares, ETFs, investment trusts and ETCs
  • Free access to Shares magazine if you maintain more than £4,000 in your account
  • Award-winning apps for iOS, Android and even Amazon Echo

Our expert investment ideas

Our easy investment ideas could save you not just time – but money too.

Our AJ Bell Passive funds are the no-hassle way to invest. All you have to do is choose how much risk you want to take on, and how much to invest. Our experts do the rest.

Or, you can use our AJ Bell Favourite funds list to make the tricky task of picking funds for your portfolio easy by choosing from our experts' shortlist. The value of your investments may go down as well as up.

More about AJ Bell Youinvest

What to Expect

Investment Choice


Stocks and Shares ISA

Junior ISA

Investment Account


Investments available

Own brand funds

Funds from other groups

Stocks and shares

Investment help

Robo advice / ready-made portfolios

Includes a shortlist of investments

Pick your own funds

Pick your own shares

The 'Geeky' Details

Provider details

AJ Bell Youinvest is a low cost option for people who are comfortable with investing. There are loads of investment options – including individual shares and funds. It’s therefore likely to confuse the less confident and it could take a while to wade through it all. It does have a range of low cost all-in-one passive funds for those who want someone else to do the heavy lifting.

Charges start off at 0.25% for the platform, excluding any funds charges. This tiers down for large portfolios and there’s a cap on shares on shares. This tends to make them pretty low cost, whether you have a small or large portfolio containing shares or funds. There are fund dealing charges, so there are cheaper options available for those that regularly invest small amounts into multiple funds.

Important Facts & Figures

Provider Size:

Large firm: manages £bns on behalf of investors and financial advisers

Minimum amounts: £25 minimum monthly amount
£500 minimum initial amount
12 month indicative performance:

AJ Bell's passive fund range has less than one year track record.

Your Questions

"I presume you probably get a lot of these emails from hopeful entrepreneurs attempting to make money. However, I also concluded that it was worth a shot! - I have read a lot of your content online about investing money and I have seen you on the BBC before. I was hoping that you'd potentially share some words of wisdom with me. I often find that my monthly salary is spent on things I don't need or just saved up; without accumulating much. So I guess my question is.. what do I do with my money to make money? Of course I am not expecting you to tell me where and when to invest but simply what to read, and I guess I really would like to know how you became an expert, where did you start? I feel like investment is something so big I can barely even touch it, and I would greatly appreciate any words of advice you could share with me. Thanks and I hope to hear from you soon. Kind Regards, Beth"

Beth, London


Read our reply

"I am 25 and starting to seriously financially plan out my future. I would really welcome a 'sense check' on my thinking as well as some help on which investment choices to make. My current position is: Income = £100,000 (+15% annual growth) Work Pension = value £20,000 - investing £1,100 per month (£800 me + £300 Co.). Property = value £500,000 - with a £240,000 mortgage at 1.29% - 35 years (remortgage due 06/2019) + (illness & income protections in place). Rental Income = £20,000 per annum. Debt = £0 (other than mortgage) I have a separate 'emergency' fund - which will cover my expenses for 12 months Cash Lump Sum (Oct 2018) = £25,000 On-going (Sept 2019 - Sept 2024 ) annual lump sum = £40,000 On-going = £1,000 per month My goals are: To invest for 15 years - my risk appetite is very high (i.e. I could afford to lose all my money). Goal 1 - More Important: To have an investment pot of £1,500,000. Goal 2 - Less Important: To be mortgage free. My plan and questions are: For the first 10 years I'll take higher risk investing opportunities (i.e. 80-100% equities), followed by 5 years of moderate risk investing (65% Equities: 35% Bonds) 1. Open an annual Stocks and Shares ISA each of the next 15 years: Put £20,000 (of my Oct 2018 £25,00 lump sum) into the lowest cost, passive, diversified, tracker fund I can find. Vanguard seems to be the best. For example: - "Vanguard Life-Strategy 100% Equity" or - "50% Vanguard Institutional Total Stock Market Index Fund Institutional Plus Shares + 30% Vanguard Total International Stock Index Fund Institutional Select Shares + 10% Vanguard Total International Stock Index (VGTSX) + 5% Vanguard Explorer (VEXPX) Small-cap stocks + 5% Vanguard Health Care (VGHCX): Health sector" Q: Would you recommend a different (cheaper/better performing, etc) platform, fund or range of funds? Q: Should I drip-feed my £20,000 in between Oct 2018 and March 2019, or just put it in as a lump sum now? 2. Open Share trading/dealing account: I am looking at Vanguard or iWeb as the lowest cost platforms. Q: Would you recommend a different platform? From Oct 2018 - I have a £5,000 lump sum (from the original £25,000 lump sum) + £1,000/month to invest. From Oct 2019 onward I will have a £20,000 lump sum + £1,000 per month to invest. Q: I have no clear idea what to do with it. This is the area I feel I need most help with. Could you please offer any guidance as to how to structure/invest this portfolio? What products (i.e. ETF, stocks, etc). 3. Mortgage: 2019 - reduce mortgage term to 25 years 2024 - reduce mortgage term to 15 years 2025 - reduce mortgage term to 6 years Q: As being mortgage free is a second tier goal for me, would it be better to max out monthly payments into my other investments rather than pay higher monthly mortgage repayments? I appreciate the above is a lot to go though, but I'd welcome any help and guidance. Thank you!"

Mo, London


Read our reply

"Hi, I've got an old D.B. pension, approximate value £12k. I would like to invest & top up each month. Who would you recommend? Also I would like to make an investment, & don't know where to start? Thanks"



Read our reply

If you like this provider, we think you might like

You Say

We Say

The Detail

You Say

We Say

The Detail