Nutmeg - Stocks and Shares ISA

The biggest of the UK 'robo advisers' with over £1bn under management today. Suits people who don't know where to start or who are not interested in managing their investments on an ongoing basis. 

The website is easy-to-use, intuitive and to the point. Choose between 10 different options according to your financial situation and attitudes and get plopped into a ready-made portfolio of lots of different investments from across the globe. You can either choose their low cost automated 'fixed allocation portfolios' or pay a bit more if you'd like their team to manage your investments in a more hands-on way. Either way it's not an expensive option. 

A nice digital option which will suit busy people on-the-go. With 5 years under their belt, by far the most experienced of the UK 'robo advisers'. Posh City boys Schroders own a chunk of the equity which arguably gives Nutmeg the clout of having a senior, rich, very grown-up backer!