Holly Mckay
Holly MackayFounder and CEO
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    Home • LISAs

    AJ Bell

    AJ Bell

    AJ Bell

    A good all-rounder for people

    Who want a choice of funds/shares/ISAs and pensions. User experience and trading got better over the last year.

    Boring Money Review of AJ Bell LISA

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    Holly Mackay's View

    AJ Bell is one of the most solid options around for UK investors who want fair costs and a decent service. The website is good, the app does what you need it to and the research is thorough and broad. A very reliable all-rounder with a solid base and pedigree. Those saving for a LISA may be better off looking at Dodl, a simpler service from AJ Bell which is lower cost but will do what the vast majority of LISA savers need it to.

    HollyHolly
    Holly MackayFounder and CEO of Boring Money

    Holly has accounts with all the providers on our website and independently reviews all of them.

    Customer Reviews of AJ Bell LISA

    We collect reviews and share feedback from real users to give you the best information about providers.

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    30 June 2023

    Quick and easy to use

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    30 June 2023

    easy to use can select from various funds at relative low charges

    Aj Bell

    Your opinion matters!

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    Is AJ Bell LISA right for you?

    Ease of use

    It’s a traditional site and relatively easy to navigate, although the lack of signposting isn’t helpful for newbies. There is plenty of information available with consumer-friendly language and research, but it could be more visually appealing. Tools, like the slider that compares product costs, are useful in visualising platform fees. Behind the scenes trading is simple and it’s clear to navigate around

    Mobile & Apps

    AJ Bell’s mobile app is available on both Android and iOS devices. Through the app users can sign up, research, and purchase investments, as well as just simply add money to your account. On iOS devices the app can be linked to the control center and there’s the option of two-factor authentication if security is your thing. Overall the app is very clean and easy to use despite looking rather boring!

    Facts, Fees & Behind the Scenes at AJ Bell

    The secure site has been much improved. It’s clear to navigate around and it’s one of the easiest platforms for trading. Post trade things are played back simply which might seem obvious but many others could learn a lesson from this!

    What investments are available on AJ Bell?

    Products

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    Boring Money conducts rigorous, year-round testing on AJ Bell using our live account. Get total access to our research backed views, information on costs, charges and more.

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    Important stuffHolly and the team have worked in the finance industry for many years but we are not regulated to give you personal financial advice. For every story on this website about a good investment, or something which went up by 10% or made someone £200, we could also share a story about a bad investment, something which fell in value or lost someone £200. We aim to provide general information and pointers – and btw we are totally agnostic about which providers you might pick – but if you have complex affairs, want personalised advice or need specific recommendations, please look at advice pages and see if regulated digital or traditional financial advice would be the best solution for your needs. Boring Money Ltd is a limited company registered in England and Wales under registration number 09459832 and we have our registered office at 10 Lower Thames Street, London, England, EC3R 6AF.
    Risk warningAs is always the case with investing, your capital is at risk. The value of your portfolio can go down as well as up and you may get back less than you invest. Tax treatment depends on your individual circumstances and may change in the future.
    Boring Money Ltd is a limited company registered in England and Wales under registration number 09459832 and we have our registered office at 10 Lower Thames Street, London, England, EC3R 6AF.