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Best-selling funds, Investment Trusts and ETFs of January 2026

Discover the most popular investments on the UK's top platforms

By Boring Money

10 Feb, 2026

Every month, Boring Money conducts rigorous research on what the best-selling investments were across the UK's major investment platforms - including AJ Bell, Fidelity, Hargreaves Lansdown and interactive investor.

Boring Money's expert analysis

Investors’ long-running love affair with technology finally started to wobble in January. Problems had been building for some time, and towards the end of the month, investors’ worries over the vast capital spending programmes spilled over into a real-time sell-off.

Hints that problems may be afoot started with Microsoft’s results at the end of the month. The technology giant reported a 66% rise in data centre spending as it sought to keep pace with the AI arms race. Its capital spending was $37.5bn in the three months to December alone. Despite strong earnings and forward guidance, markets sent the share price lower. This started a broader sell-off in the sector, accelerated by weaker guidance from groups such as AMD and Qualcomm.

There were also problems in other parts of the technology sector. The software sector has been wobbling for some time, seen as a potential casualty of any acceleration in artificial intelligence. This accelerated this month, drawing in UK companies such as Relx, Experian, and London Stock Exchange. The ‘software-magheddon’ has seen the S&P 500 Software & Services index fall 17.43% over the month[1].

The S&P 500

ended the month at 6,939[2], marginally up on the month. Other markets were far stronger. The FTSE 100 was up 2.9%[3], while the MSCI Europe index was also up 2.9%[4], well ahead of the return on the US-heavy MSCI World of 0.95%. Emerging markets had a very strong month, rising 8.9%[5], with particular strength in Latin America and in commodities.

It was a wild ride for the gold and silver prices. Both saw significant gains over the month – 29% for gold and 68% for silver. The catalyst appears to have being ongoing weakness in the Dollar, and their status as ‘safe haven’ assets at a time when the US was flexing its military muscle in Venezuela and Iran. However, by the end of the month, the appointment of the new Federal Reserve chair gave some reassurance that policymaking would not go awry, and both metals sold off again.

Bond markets were generally stable in spite of the ongoing geopolitical tensions. The US 10 year treasury started and ended the month at broadly the same level. The UK 10 year gilt was also stable. The only real excitement was to be found in Japan, where the decision by Prime Minister Sanae Takaichi to call a snap election sent long-dated bonds climbing and the yen soaring.

Best-selling funds | January 2026

The most popular fund across multiple platforms, including AJ Bell, Fidelity, Hargreaves Lansdown and interactive investor was Fidelity Index World.

There were real signs that investors were starting to diversify away from their traditional reliance on the US stock markets and the technology sector over the month. Although the Fidelity Index World remained popular across all the platforms, investors showed a marked increase in interest in active funds

. Only one S&P 500 tracker appeared in the best seller lists - the UBS S&P 500 Index on the Hargreaves Lansdown platform.

There was some evidence of caution in this month’s buying preferences. On the Fidelity platform, for example, the top selling fund was the Fidelity Cash fund, with two other cash-based funds appearing in the top 10. Investors were also turning to gold and silver funds, with the Jupiter Gold & Silver and

Ninety One Global Gold fund was among the top choices. However, this will have been an uncomfortable ride for investors over the past few weeks, as precious metals prices have bounced around.

There was also greater diversity of regional exposure. The Artemis SmartGARP European Equity fund made an appearance on the ii platform, while the Lazard Emerging Markets fund was a popular choice on the Fidelity platform. Emerging markets performed well in 2025 and appear to be carrying this momentum over to 2026. Global Emerging Markets is the third best-performing IA sector, with the average fund up 7.1% this year[6]. The UK-focused Fidelity Special Situations fund also made the best-seller lists.

Artemis Global Income fund continued the momentum it had seen in previous months. It is top quartile in its sector over one, three and five years[7]. The fund is relatively lowly weighted in US equities, and swerves the ‘Magnificent Seven’ stocks that make up a significant share of other global funds, preferring companies such as Siemens Energy and Samsung Electronics.

Best-selling funds from AJ Bell

Fund

3 year performance

5 year performance

OCF

Sector

AJ Bell Adventurous I Acc

41.9%

65.2%

0.31%

Flexible Investment

AJ Bell Moderately Adv I Acc

34.5%

49.9%

0.31%

Flexible Investment

AJ Bell Global Growth I Acc

39.1%

61.8%

0.31%

Flexible Investment

AJ Bell Balanced I Acc

27.6%

38.6%

0.31%

Flexible Investment

Fidelity Index World | Acc

55.0%

82.2%

0.12%

Global

Vanguard FTSE Global All Cp Idx £ Acc

48.7%

71.9%

0.23%

Global

HSBC FTSE All-World Index C Acc

53.7%

75.0%

0.13%

Global

Vanguard LifeStrategy 100% Equity A Acc

49.4%

76.0%

0.20%

Global

Vanguard LifeStrategy 80% Equity A Acc

40.1%

53.6%

0.20%

Global

AJ Bell Responsible Scrn Gr I GBP Acc

33.5%

41.6%

0.45%

Flexible Investment

Performance figures are retrieved from FE FundInfo on a Total Return basis

.

Best-selling funds from Fidelity

Fund

3 year performance

5 year performance

OCF

Sector

Fidelity Cash Fund | Acc

14.9%

16.6%

0.15%

Short Term Money Market

Fidelity Index World Fund

55.0%

82.2%

0.12%

Global

Fidelity Special Situations Fund

55.1%

102.0%

0.91%

UK All Companies

Lazard Emerging Markets A Acc

70.4%

81.4%

1.04%

Global Emerging Markets

Artemis Global Income Fund

116.8%

168.2%

0.87%

Global Equity Income

Royal London Short Term Money Market Fund Acc

15.2%

17.2%

0.10%

Volatility Managed

Ninety One Global Gold Fund

231.3%

239.4%

0.86%

Europe Excluding UK

Jupiter Gold and Silver P2 GBP Ac

260.8%

230.3%

0.40%

Specialist

Fidelity Cash Fund W Income

14.5%

16.2%

0.15%

Short Term Money Market

Dodge & Cox Worldwide Global Stock Fund GBP Accumulating Class

34.9%

85.2%

0.63%

Global

Performance figures are retrieved from FE FundInfo on a Total Return basis

.

Best-selling funds from Hargreaves Lansdown

Fund

3 year performance

5 year performance

OCF

Sector

HL Growth Fund

41.4%

N/A

0.90%

Volatility Managed

Artemis Global Income Fund

116.8%

168.2%

0.87%

Global Equity Income

Legal & General Global Technology Index

133.2%

139.9%

0.31%

Flexible Investment

Vanguard FTSE Global All Cap Index

48.7%

71.9%

0.23%

Global

Fidelity Index World

55.0%

82.2%

0.12%

Global

HL Multi-Index Moderately Adventurous (Class D)

N/A

N/A

0.90%

Volatility Managed

HL Adventurous Managed

N/A

N/A

0.90%

Volatility Managed

UBS S&P 500 Index

58.0%

98.3%

0.09%

North America

HL Moderately Adventurous Managed

N/A

N/A

0.88%

Volatility Managed

Legal & General US Index

60.5%

90.7%

0.10%

Volatility Managed

Performance figures are retrieved from FE FundInfo on a Total Return basis

.

Best-selling funds from interactive investor

Fund

3 year performance

5 year performance

OCF

Sector

Artemis Global Income I Acc

116.8%

168.2%

0.87%

Global Equity Income

Royal London Short Term Money Market (Acc)

15.2%

17.2%

0.10%

Volatility Managed

Vanguard LifeStrategy 80% Equity

40.1%

53.6%

0.20%

Global

Vanguard FTSE Global All Cp Idx £ Acc

48.7%

71.9%

0.23%

Global

HSBC FTSE All-World Index C Acc

53.7%

75.0%

0.13%

Global

Vanguard LifeStrategy 100% Equity A Acc

49.4%

76.0%

0.22%

Global

Jupiter Gold & Silver I GBP Acc

258.3%

225.3%

1.01%

Specialist

Vanguard LifeStrategy 60% Equity A Acc

31.2%

34.1%

1.12%

Global

Artemis SmartGARP European Equity

108.8%

168.0%

0.86%

Europe Excluding UK

L&G Global Technology Index Trust

133.2%

139.9%

0.31%

Flexible Investment

Performance figures are retrieved from FE FundInfo on a Total Return basis

.

Data provided by FE FundInfo, correct as at 31 January 2026.

Best-selling Investment Trusts | January 2026

The most popular Investment Trusts across AJ Bell, Fidelity, Hargreaves Lansdown, and interactive investor were Scottish Mortgage, City of London, and F&C.

Scottish Mortgage continued its popularity in January, taking the 1st or 2nd slot on every platform. The Trust has had a more difficult period of relative performance since the start of the year, as it been caught up in weakness for the technology sector. Nevertheless, it is still up over the month. The Polar Capital Technology fund was also popular, appearing on all except the AJ Bell platform.

The BlackRock World Mining trust appeared on the best seller lists for all except the Hargreaves Lansdown platform. Commodities have been in the spotlight as Donald Trump has intervened in Venezuela and Iran. Precious metals also had a strong month, albeit with significant volatility. This has seen strong performance from natural resources-focused trusts and drawn investor attention.

The Seraphim Space Investment trust appeared on the Hargreaves Lansdown and ii platforms. Investors may have been drawn by a strong recent bounce in performance. The trust, which invests in satellite technology, is up 179.4% over three years. It is a natural beneficiary of capital coming out of the technology sector and looking for alternative high growth options.

Investors’ interest in emerging markets was also evident in the investment trust sector. The Fidelity China Special Situations fund was a top seller on the Fidelity platform, while Henderson Far East Income and JP Morgan Emerging Markets Growth & Income were both best sellers on the Hargreaves Lansdown platform. These more eclectic options took their place alongside some of the familiar favourites, such as City of London, F&C, and Temple Bar.

Best-selling Investment Trusts from AJ Bell

Investment Trust

3 year performance

5 year performance

OCF

Sector

JPMorgan Global Growth & Income Ord

42.8%

83.9%

0.53%

Global Equy Income

Scottish Mortgage Ord

70.1%

2.2%

0.31%

Global

Alliance Witan

34.5%

61.6%

0.56%

Global

Fidelity Special Values

70.8%

111.8%

0.68%

UK All Companies

Law Debenture Corporation PLC

55.5%

112.2%

0.51%

UK Equity Income

Temple Bar

81.0%

154.6%

0.61%

UK Equity Income

City of London

48.5%

96.3%

0.37%

UK Equity Income

3I Group Plc3I Group PLC (III)

127.8%

247.4%

0.67%

Private Equity

BlackRock World Mining Trust Ord

42.0%

123.7%

1.84%

Commodies & Natural Resources

Personal Assets Trust PLC

17.8%

28.8%

0.67%

Private Equity

Performance figures are retrieved from FE FundInfo on a Total Return basis

.

Best-selling Investment Trusts from Fidelity

Investment Trust

3 year performance

5 year performance

OCF

Sector

Fidelity Special Values

70.8%

111.8%

0.68%

UK All Companies

Scottish Mortgage

70.1%

2.2%

0.31%

Global

Fidelity China Special Situations

23.5%

-12.2%

0.89%

China/Greater China

City of London

48.5%

96.3%

0.37%

UK Equity Income

Schorder Japan Trust

75.2%

92.2%

0.92%*

Unclassified

Blackrock World Mining Trust

42.0%

123.7%

1.84%

Commodies & Natural Resources

F&C Investment Trust

36.5%

75.9%

0.45%

Global

Greencoat UK Wind

-22.5%

0.1%

1.03%

Renewable Energy Infrastructure

Polar Capital Technology Trust

163.0%

118.9%

0.77%

Technology & Technology Innovation

JPMorgan Global Growth & Income Investment Trust

42.8%

83.9%

0.53%

Global Equity Income

Performance figures are retrieved from FE FundInfo on a Total Return basis

.

*Source: Fidelity Factsheet

Best-selling Investment Trusts from Hargreaves Lansdown

Investment Trust

3 year performance

5 year performance

OCF

Sector

Scottish Mortgage

70.1%

2.2%

0.31%

Global

City of London

48.5%

96.3%

0.37%

UK Equity Income

Greencoat UK Wind

-22.5%

0.1%

1.03%

Renewable Energy Infrastructure

F&C Investment Trust

36.5%

75.9%

0.45%

Global

Alliance Witan PLC

34.5%

61.6%

0.56%

Global

Polar Capital Technology Trust

34.5%

61.6%

0.56%

Global

Seraphim Space Investment Trust

179.4%

N/A

1.77%

Growth Capital

Henderson Far East Income Ltd Ord

18.5%

23.3%

1.12%

Infrastructure

Temple Bar

81.0%

154.6%

0.61%

UK Equity Income

JPMorgan Emerging Markets Growth & Income Plc Ord GBP0.025

32.5%

18.2%

0.90%

Global Emerging Markets

Performance figures are retrieved from FE FundInfo on a Total Return basis

.

Best-selling Investment Trusts from interactive investor

Investment Trust

3 year performance

5 year performance

OCF

Sector

Scottish Mortgage

70.1%

2.2%

0.31%

Global

Greencoat UK Wind

-22.5%

0.1%

1.03%

Renewable Energy Infrastructure

Seraphim Space Investment Trust Ord

179.4%

N/A

1.77%

Growth Capital

BlackRock World Mining Trust Ord

42.0%

123.7%

1.84%

Commodies & Natural Resources

City of London

48.5%

96.3%

0.37%

UK Equity Income

Polar Capital Technology

163.0%

118.9%

0.77%

Technology & Technology Innovati

Temple Bar

81.0%

154.6%

0.61%

UK Equity Income

Henderson Far East Income Ltd Ord

18.5%

23.3%

1.12%

Infrastructure

3I Group

127.8%

247.4%

0.67%

Private Equity

NextEnergy Solar

-35.3%

-21.3%

1.12%

Infrastructure

Performance figures are retrieved from FE FundInfo on a Total Return basis

.

Data provided by FE FundInfo, correct as at 31 January 2026.

Best-selling ETFs | January 2026

The most popular ETFs across AJ Bell, Fidelity, Hargreaves Lansdown, and interactive investor was iShares Physical Silver ETC (SSLN), iShares Physical Gold ETC (SGLN), andVanguard S&P 500 ETF USD Acc GBP (VUSA).

ETF investors were chasing the giddy gains in the precious metals sector in January. The iShares Physical Silver and Physical Gold funds were top sellers across all four platforms as investors watched the astonishing rise of precious metals over the month. However, the enthusiasm for gold and silver shifted significantly on news of the new Federal Reserve chair, Kevin Warsh, who was seen as a reliable and pragmatic choice. Silver and gold dropped precipitously – at one point, silver was down 27%, while gold recorded its sharpest one day drop since 1983 [8].

Equally, ETF investors showed no signs of cooling on US stock markets. The Vanguard S&P 500 ETF still appeared on all four platforms, while the Vanguard FTSE All World fund was also popular. There were only tentative signs that investors were starting to diversify to other markets. The SSGA SPDR Europe ETF, for example, appeared on the Fidelity platform.

While precious metals garnered the most investor interest, the Global X ETFs Copper Miners appeared on the Hargreaves Lansdown platform. Copper is a vital metal for the energy transition and copper prices have been rising steadily since August last year. Investors may have spotted a less crowded area of commodities markets.

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Best-selling ETFs from AJ Bell

ETF

3 year performance

5 year performance

OCF

Sector

iShares Physical Gold ETC GBP (SGLN)

131.5%

165.8%

0.12%

Commodity & Energy

iShares Physical Silver ETC GBP (SSLN)

300.2%

272.9%

0.20%

Commodity & Energy

Vanguard S&P 500 ETF USD Acc GBP (VUAG)

58.1%

98.4%

0.07%

Equity - USA

Vanguard S&P 500 ETF USD Acc GBP (VUSA)

58.1%

98.4%

0.07%

Equity - USA

Vanguard FTSE All-World ETF USD Acc GBP (VWRP)

51.2%

75.9%

0.19%

Equity - International

Global X Silver Miners UCITS ETF (SILG)

N/A

N/A

0.65%

Commodity & Energy

Vanguard FTSE All-World UCITS ETF GBP (VWRL)

51.2%

75.9%

0.19%

Equity - International

Invesco Physical Markets Public Limited Company INVESCO PHYSICAL SILVER ETC (SLVP)

300.3%

273.0%

0.19%

Commodity & Energy

iShares Core FTSE 100 ETF GBP Dist (ISF)

46.3%

90.6%

0.07%

Equity - UK

iShares Core S&P 500 ETF USD Acc GBP (CSPI)

58.1%

98.4%

0.07%

Equity - USA

Performance figures are retrieved from FE FundInfo on a Total Return basis

.

Best-selling ETFs from Fidelity

ETF

3 year performance

5 year performance

OCF

Sector

iShares Physical Silver ETC GBP (SSLN)

300.2%

272.9%

0.20%

Commodity & Energy

iShares Physical Gold ETC GBP (SGLN)

131.5%

165.8%

0.12%

Commodity & Energy

Vanguard S&P 500 UCITS ETF GBP (VUAG)

58.1%

98.4%

0.07%

Equity - USA

Vanguard FTSE All-World UCITS ETF USD Accumulation (VWRP)

51.2%

75.9%

0.19%

Equity - International

Invesco MSCI World UCITS ETF (MXWS)

52.8%

84.3%

0.19%

Equity - International

Vanguard S&P 500 UCITS ETF (VUSA)

58.1%

98.4%

0.07%

Equity - USA

SPDR MSCI All Country World UCITS ETF (ACWI)

51.5%

76.3%

0.12%

Equity - International

iShares Gold Producers UCITS ETF USD (Acc) (SPGP)

181.8%

195.0%

0.55%

Commodity & Energy

VanEck Defense ETF A USD Acc (DFNG)

N/A

N/A

0.55%

Equity - Other Specialist

WisdomTree Physical Silver (GBP) (PHSP)

296.7%

267.5%

0.49%

Commodity & Energy

Performance figures are retrieved from FE FundInfo on a Total Return basis

.

Best-selling ETFs from Hargreaves Lansdown

ETF

3 year performance

5 year performance

OCF

Sector

iShares Physical Metals plc Physical Gold ETC (SGLN)

131.5%

165.8%

0.12%

Commodity & Energy

Vanguard S&P 500 UCITS ETF USD Acc (VUAG)

58.1%

98.4%

0.07%

Equity - USA

Vanguard FTSE All-World UCITS ETF USD (VWRP)

51.2%

75.9%

0.19%

Equity - International

iShares Physical Metals plc Physical Silver ETC (SSLN)

300.2%

272.9%

0.20%

Commodity & Energy

Global X ETFs Silver Miners USD Acc (GBP) (SILG)

N/A

N/A

0.65%

Commodity & Energy

Vanguard S&P 500 UCITS ETF USD(GBP) (VUSA)

58.1%

98.4%

0.07%

Equity - USA

Invesco Markets II Plc FTSE All-World UCITS ETF USD Accumulation

N/A

N/A

0.15%

Equity - International

Global X ETFs Copper Miners UCITS ETF USD Acc (COPG)

103.6%

N/A

0.55%

Commodity & Energy

Invesco Physical Markets plc Physical Silver ETC (GBP) (SLVP)

300.3%

273.0%

0.19%

Commodity & Energy

Invesco Physical Markets plc Physical Gold ETC (GBP) (SGLP)

131.5%

N/A165.8%

0.12%

Commodity & Energy

Performance figures are retrieved from FE FundInfo on a Total Return basis

.

Best-selling ETFs from interactive investor

ETF

3 year performance

5 year performance

OCF

Sector

iShares Physical Silver ETC (SSLN)

300.2%

272.9%

0.20%

Commodity & Energy

iShares Physical Gold ETC (SGLN)

131.5%

165.8%

0.12%

Commodity & Energy

Global X Silver Miners ETF USD Acc GBP (SILG)

N/A

N/A

0.65%

Commodity & Energy

Vanguard S&P 500 ETF USD Acc (VUAA)

58.1%

98.4%

0.07%

Equity - USA

Vanguard FTSE All-World ETF USD Acc (VWRA)

51.2%

75.9%

0.19%

Equity - International

Vanguard S&P 500 UCITS ETF USD(GBP) (VUSA)

58.1%

98.4%

0.07%

Equity - USA

WisdomTree Physical Silver ETC GBP (PHSP)

296.7%

267.5%

0.49%

Commodity & Energy

WisdomTree NASDAQ 100 3x Daily Leveraged GBP (LQQ3)

319.0%

141.5%

0.75%

Equity - USA

WisdomTree Silver 3x Daily Leveraged GBP

1996.3%

725.9%

3.39%

Commodity & Energy

Vanguard FTSE All-World UCITS ETF GBP (VWRL)

51.2%

75.9%

0.19%

Equity - International

Performance figures are retrieved from FE FundInfo on a Total Return basis

.

Data provided by FE FundInfo, correct as at 31 January 2026.

---

[1] Reuters

[2] S&P Global

[3] London Stock Exchange

[4] MSCI Europe

[5] MSCI Emerging Markets Index (USD)

[6] Trustnet

[7] Trustnet

[8] BBC