Holly Mckay
Holly MackayFounder and CEO

Is J.P. Morgan Personal Investing good for investing?

Independent review by Boring Money

Who is J.P. Morgan Personal Investing?

J.P. Morgan Personal Investing launched in November 2025, offering the products and services previously branded Nutmeg, which was acquired by JPMorganChase in 2021. The digital wealth manager offers a range of ready-made portfolios that invest customers' money in line with their investment goals and appetite for risk.

Who is J.P. Morgan Personal Investing good for?

J.P. Morgan Personal Investing is a decent option for less confident investors or those who find investing a bit baffling and could do with a helping hand. There’s a wide range of different investment approaches and a lot of portfolios on offer compared to its competitors. Chase banking customers will also like the integration. Plus, it’s supported by investment banking giants J.P. Morgan.*

*Investment products are provided by J.P. Morgan Personal Investing and are not guaranteed by JPMorgan Chase Bank, N.A

Pros and cons

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Investments

J.P. Morgan Personal Investing clients can pick from six different investment styles, with each style offering a choice of multiple risk levels. The table below summarises the differences between investment styles.

Investment Style

Fully Managed

Thematic Investing

Smart Alpha portfolios

Socially Responsible Investing

Fixed Allocation

Income Investing

What is it?

Actively managed global portfolio, with changes made to reflect the current economic environment.

Actively managed global portfolio, tilted toward a specific future-focused theme, such as technology or electrification.

Actively managed global portfolio combining J.P. Morgan Personal Investing's core principles and J.P. Morgan’s in-house investment expertise.

Ready-made portfolios designed to incorporate companies and bond issuers that have high environmental, social and governance (ESG) standards.

A globally diversified portfolio that is automatically rebalanced and manually reviewed once a year. The cheapest option that J.P. Morgan Personal Investing provide.

Uses dividend-paying ETFs to generate regular monthly income from your lump sum investments, making it particularly ideal for retirees, those with variable income, or people reducing work hours.

There’s a £500 minimum initial investment required to open a J.P. Morgan Personal Investing ISA, Pension or GIA and a £100 minimum initial investment to open a J.P. Morgan Personal Investing Lifetime ISA or Junior ISA. The minimum investment for an Income Investing pot is £10,000.

Accounts

J.P. Morgan Personal Investing offers a range of accounts. The table below shows a breakdown of which ones are available. Scroll down beyond the table for a summary of J.P. Morgan Personal Investing ISA, Pension, LISA and JISA.

Stocks & Shares ISA

Pension (SIPP)

General Investment Account (GIA)

Lifetime ISA

Junior ISA

J.P. Morgan Personal Investing has a Stocks & Shares ISA, where you can invest up to £20,000 every year completely tax-free.

You can select from any of J.P. Morgan Personal Investing's six investment styles – Fully Managed, Thematic Investing, Smart Alpha portfolios powered by J.P. Morgan Asset Management, Socially Responsible Investing, Fixed Allocation, or Income Investing – to get access to a selection of ready-made portfolios. These are designed to reflect your risk appetite, investment goals and preferences and are primarily invested in exchange-traded funds (ETFs).

You can open a J.P. Morgan Personal Investing Stocks & Shares ISA with £500 and have the flexibility to adjust your investment style if your situation changes. Updates are provided whenever the portfolio is changed or rebalanced.

J.P. Morgan Personal Investing offers a pension, where you can invest up to £60,000 every tax year to put towards your retirement savings.

J.P. Morgan Personal Investing pension users can choose from four different investment styles to invest for their retirement – Fully Managed, Smart Alpha portfolios, Socially Responsible Investing or Fixed Allocation.

J.P. Morgan Personal Investing offers a free initial call with an expert if you want one to discuss your retirement goals before you set up your account, so you can chat about what you’re aiming for and which J.P. Morgan Personal Investing products may be suitable for you. The minimum amount to open a pension is £500.

J.P. Morgan Personal Investing offers a Stocks & Shares Lifetime ISA, where you can invest up to £4,000 every tax year out of your £20,000 allowance and benefit from a 25% government top-up.

Like the Stocks & Shares ISA, J.P. Morgan Personal Investing LISA users can select from any of J.P. Morgan Personal Investing's five investment styles for growth – Fully Managed, Thematic Investing, Smart Alpha portfolios, Socially Responsible Investing or Fixed Allocation.

As with all LISAs, there are limitations on when you can withdraw your money – it must either be to buy your first home or for retirement purposes. Make sure to read our full LISA guide

You can open a J.P. Morgan Personal Investing LISA with £100 and have the flexibility to adjust your investment style if your situation changes.

J.P. Morgan Personal Investing has a Stocks & Shares Junior ISA, where you can invest up to £9,000 every tax year on behalf of your children or grandchildren.

Like the adult Stocks & Shares ISA, J.P. Morgan Personal Investing JISA users can select from any of J.P. Morgan Personal Investing's five investment styles for growth – Fully Managed, Thematic Investing, Smart Alpha portfolios, Socially Responsible Investing or Fixed Allocation.

You can open a J.P. Morgan Personal Investing JISA for a child under 16 with just £100 and have the flexibility to adjust your investment style if your situation changes.

Fees and charges

The total cost of investing with J.P. Morgan Personal Investing depends on two main things: the amount of money you have invested and the investing style you choose.

Amounts over £100k are charged at a lower platform fee and investment styles that require more activity from J.P. Morgan Personal Investing and the underlying investment managers are usually slightly more expensive.

In general, expect to pay between 0.65% - 1.18% depending on what you go for, which works out at £6.50 – £11.80 per year on a £1,000 investment.

The table below shows a breakdown of J.P. Morgan Personal Investing charges, with a few worked examples underneath.

Investment style

Fully Managed

Thematic Investing

Smart Alpha portfolios

Socially Responsible Investing

Fixed Allocation

Income investing

Platform fee (portfolio less than 100k)*

0.75%

0.75%

0.75%

0.75%

0.45%

0.75%

Fund management fee

0.18%

0.25%

0.35%

0.23%

0.16%

0.39%

*Platform charges drop from 0.75% to 0.35%, and from 0.45% to 0.25% for the Fixed Allocation portfolio, on amounts invested above £100,000. You will be charged a 0.04% market spread fee across any of the portfolios. Read more on J.P. Morgan Personal Investing's fees on their website here.

The annual charge for a Fixed Allocation portfolio is 0.65%. A client with a £10,000 investment would pay £65 per year.

A £10,000 portfolio in a Thematic Investing portfolio would cost 1.04% or £104 per year.

J.P. Morgan Personal Investing's Fully Managed portfolios cost 0.97% for the first £100k investment and 0.57% for amounts above this. A £200,000 investment would cost £1,540 per year.

Most asked questions

Is J.P. Morgan Personal Investing safe?

J.P. Morgan Personal Investing is authorised and regulated by the Financial Conduct Authority (FCA). If a fund fails due to fraud or mismanagement, you may be eligible for compensation from the Financial Services Compensation Scheme (FSCS). The FSCS protection is capped at £85,000 per person, per fund manager (not per individual fund). However, if your investments lose value due to normal market conditions or your investment choices, this is part of the normal risk of investing and is not covered by FSCS compensation.

What does J.P. Morgan Personal Investing invest in?

J.P. Morgan Personal Investing offers globally diversified portfolios which are tailored to your individual risk profile and investment goals.

The portfolios are invested in exchange traded funds (ETFs), which are like baskets of dozens – and sometimes even hundreds – of investments rolled into one. So you don’t have to go and buy all those individual investments yourself! 

The ETFs which underpin J.P. Morgan Personal Investing's portfolios primarily invest in:

  • Developed market equities

  • Emerging market equities

  • Government bonds - developed

  • Government bonds - emerging

  • Corporate bonds

  • Global equities

You can read more about how and what J.P. Morgan Personal Investing invests in on its website here.

Can I invest in individual funds on J.P. Morgan Personal Investing?

No, you can’t buy individual funds on J.P. Morgan Personal Investing, nor can you buy individual shares. It only offers ready-made portfolios, split across the six different investment styles which we mentioned earlier.

Do I pay tax on money invested with J.P. Morgan Personal Investing?

You may need to pay tax if you invest with J.P. Morgan Personal Investing. However, if and how much depends on a number of factors including which type of J.P. Morgan Personal Investing account you’re using, the performance of your investments and your usual rate of Income Tax. 

For example, if you use a J.P. Morgan Personal Investing ISA, you won’t need to pay any tax on your investments because ISAs are tax-free. However, if you’ve got a General Investment Account (which is liable for tax), you may find that you do need to pay taxes such as Capital Gains Tax (CGT) or Dividend Tax, depending on the amount of income earned in a given tax year.

For more information about how investments are taxed, read our article Three taxes to know about if you’re an investor.

Visit the J.P. Morgan Personal Investing website for more information

Glossary

Not 100% sure you understand something we’ve written in this review?

Discover jargon-free definitions of the most common words and technical terms used in the world of investing.

Risk warning

As is always the case with investing, your capital is at risk. The value of your portfolio can go down as well as up and you may get back less than you invest. Tax treatment depends on your individual circumstances and may change in the future.

All information in this review correct as at 03/11/2025.