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Holly Mackay
Holly MackayFounder and CEO

Which AI tool is best for investment advice?


23 June, 1970

We asked Claude, ChatGPT and Gemini a real reader's question about where they should invest. Our experts marked their answers.

❓As the US has been the biggest source of gains for a long time, which international markets should I The process of spreading your investment portfolio across different asset classes, such as partially in shares and partially in bonds, in order to reduce risk.into now?

This question was asked by a reader who has been investing between 1-5 years and feels moderately nervous about investing. They are currently monitoring their investments, but plan to buy more at reduced prices.

Marked by:

  • Tom Stevenson, Investment Director, Personal Investing at Fidelity
  • Michael Winson, Senior Investment Director, Rathbones

Claude’s response - Experts’ average grade: C
Claude’s response  - Experts’ average grade: C

It’s a fair worry. The US now makes up roughly two-thirds of a typical global index, so many “diversified” portfolios are heavily tilted towards a handful of American tech giants. Rather than a single “right” market, these are the main options people consider.

UK and Europe. These markets are often cheaper on valuation measures, pay higher dividends, and lean towards banks, energy, healthcare and industrials. That’s a useful contrast to US tech.

Japan. Corporate governance reforms and more shareholder-friendly companies have revived interest. It’s a developed, relatively stable market.

Emerging markets (India, China, Taiwan, Brazil and others). They offer higher growth potential but noticeably bumpier rides. For a moderately nervous investor, they’re usually a small slice rather than a core holding.

Asia Pacific ex-Japan. This is a middle ground with some growth exposure and some developed markets like Australia.

Since you’re relatively new and a bit nervous, simplicity may matter more than picking regions. Two common approaches are a global equity fund with a modest added allocation to an “ex-US” or regional fund, or an equal-weight global fund that limits US dominance automatically.

On buying at lower prices, drip-feeding money in regularly (pound-cost averaging) takes the pressure off timing. Keeping some cash ready for dips is fine too, but the timing is hard to get right.

Also remember currency swings affect returns on overseas holdings, in both directions.

I’m not a financial adviser, so this is general information rather than a recommendation. A regulated adviser can tailor this to your circumstances.

Experts’ views

This was a surprisingly weak response and very generic. As an investor, I would have found little of practical use here.

The list of potential markets does no more than identify non-US markets. There is considerable overlap between Asia-Pacific ex Japan and emerging markets which is not explained. The Japan comments are true but bland. There is no attempt to distinguish between the UK and Europe, which is probably important to a UK-based investor who may well have some home bias.

The global fund suggestion is not that helpful in terms of diversifying away from the US because it is likely to broadly replicate that exposure.

The comment on currency exposure is too high-level to be of any practical use. It presents the problem without attempting to offer a solution.

The overall tone of the piece is cautious and seems designed mainly to absolve Claude of any responsibility for the decision the investor subsequently takes. The only actionable advice is to consider an equal-weighted global fund, which I would agree with.

Tom Stevenson

Grade: C

It correctly identifies that diversification should not mean identifying a single alternative market. The discussion of the UK and Europe, Japan, Emerging Markets and Asia-Pacific gives a sensible overview of the opportunity set.

Highlighting the different sectoral compositions of the UK and European markets is useful. Diversification is as much about underlying business and sector exposure as it is about geography. The suggestion of retaining a broad global approach while moderating US exposure is also more sensible than making a wholesale geographic switch.

The weakness is that it moves straight from diversification into implementation. An equal-weight global fund, for example, is not simply a mechanism for reducing US concentration. It represents a materially different approach to portfolio construction. Its assessment of the relative merits of each region is blunt, basic, and inaccurate. For example, you can’t state that a market is relatively stable or that they offer higher growth potential.

I also have concerns about the emphasis on being a relatively new investor. The more important considerations are the purpose of the money, investment horizon, capacity for loss and other existing portfolios. Nervousness matters, but investment experience alone shouldn't determine geographic allocation. The reference to keeping cash available to buy dips is at odds with the acknowledgement that timing markets is difficult.

Michael Winson

Grade: C

ChatGPT’s response - Experts’ average grade: B
ChatGPT’s response  - Experts’ average grade: B

The US has delivered strong stock market returns for many years, thanks partly to its successful technology companies. However, past performance is no guarantee of future returns, and relying too heavily on one country can leave your portfolio exposed if its market underperforms.

For investors looking to diversify, developed markets such as Europe and Japan are worth considering, alongside emerging markets such as India and parts of Asia.

European markets offer exposure to financial services, healthcare, industrials and consumer businesses, while Japan provides access to established manufacturers and technology companies. Emerging markets can offer longer-term growth potential from expanding economies and populations, but they also carry additional risks, including political uncertainty, currency movements and market volatility.

You don't necessarily need to pick individual countries. A global index fund or ETF that tracks a broad range of international markets can provide diversification in one investment. Check what you already own, though: many global funds have significant US exposure, so adding one won't automatically reduce your reliance on American shares.

As you've been investing for less than five years and feel moderately nervous about market fluctuations, it's sensible to avoid making a big switch based on recent performance or predictions about which market will win next.

If US shares fall, buying more at lower prices can be appealing, provided you have a long investment horizon, sufficient emergency savings and the confidence to withstand further falls. Regular investing can help avoid the pressure of timing the market.

The bottom line: consider broad international diversification rather than betting on a single region. Review your overall mix of shares, bonds and cash to ensure the level of risk suits you, and remember that diversification can reduce concentration risk but cannot eliminate investment losses.

Experts’ views

This is a significantly more nuanced response than Claude’s. It explains why the US has outperformed and indicates that this is not guaranteed to persist. It sets out a good summary of the strengths of the main diversifying options.

The reference to a global fund is also more subtle. It recognises the diversification benefits while acknowledging that there is likely to be significant hidden US concentration, which would undermine the motivation for investing in it.

I also liked the nod to the psychology of a nervous investor making a big asset allocation call on the basis of inadequate information and predictions about an unknowable future. It is good, too, that sticking with the US and taking advantage of price weakness is offered as an option. One of the problems of AI is its tendency to agree with the premise of the question. This attempts, albeit gently, to challenge it.

I like the final sign-off indicating that diversification is not a silver bullet. It can solve one potential problem (concentration) without necessarily avoiding another (investment loss).

The main criticism of ChatGPT’s approach is that it avoids taking a firm position. It fails the ‘weather report’ challenge - you can read it through and come away remembering nothing.

Tom Stevenson

Grade: C

The strongest point is the warning that simply buying another global fund doesn't necessarily address US concentration, since many global indices already have substantial US exposure.

It also appropriately discourages making a large portfolio change simply because another region appears likely to outperform, and raises the broader question of the investor's allocation among Equities, Bonds and Cash. But no mention of Alternatives 

However, it doesn't go far enough in explaining why international diversification might be attractive now. Europe, Japan, and emerging markets are listed, but there is relatively little discussion of valuation, sector composition, differing economic cycles, or the risks posed by US market concentration.

Michael Winson

Grade: B

Gemini’s response - Experts’ average grade: C-
Gemini’s response -  Experts’ average grade: C-

Since you have been investing for under five years and feel moderately nervous, your priority should be smoothing out market volatility without overcomplicating your strategy. Because you plan to buy more only when prices drop, you can look at two specific international segments. [1][2]

1. Developed Markets (Europe & Japan)

Western Europe and Japan represent the safest way to step outside the US. These markets are highly stable, heavily regulated, and currently offer much lower valuation multiples than US mega-cap tech stocks. [3][4]

Why it fits: They have a lower correlation with the S&P 500, meaning they often don't drop at the exact same time or depth as US stocks. [5]

What to look for: A broad Developed Markets Ex-US ETF (like those offered by Vanguard or iShares.

2. Broad International All-World Funds

Instead of picking individual countries—which is highly stressful—the absolute best move for a cautious investor is a single Total International Stock Index ETF. [6]

Why it fits: These funds automatically package developed nations (~75%) with a small, calculated dose of fast-growing Emerging Markets (~25% in regions like India and Taiwan). [7][8][9]

The Benefit: It prevents you from having to time the market. When global stocks drop, you simply buy the single index fund at a discount. [10][11]

If you want to keep it simple, my primary recommendation is an All-World Ex-US Index ETF. It spreads your risk across thousands of global companies instantly, keeping your portfolio perfectly balanced while keeping your anxiety low. [12][13][14][15]

To help tailor this further, do you prefer accumulating dividends for growth, or are you looking for steady income payouts right now?

Experts’ views

Superficially, this looks like the most practical recommendation but it quickly becomes apparent that this is an illusion.

Gemini differs from both Claude and ChatGPT in adopting a forceful style but its assertions are not really supported by fact. Are Western Europe and Japan really ‘safer’? How is this defined? I’m also unconvinced by the assertion that these markets are uncorrelated with the US.

The reference to the lower valuation multiple in these markets is helpful but lacks nuance. It is possible that the lower multiples are appropriate given the lower earnings growth in these markets.

However, the specific reference to a developed market ex-US ETF, and the mention of two providers which offer this, is practical and actionable.

I am very nervous about investment advice framed as ‘the absolute best move’. Again this implies certainty that is wholly inappropriate.

The asset split suggested for the international ETF is almost certainly incorrect. I would be surprised if emerging markets such as India and Taiwan would or should represent 25% of a diversifying fund. Not least because the economic exposure represented by Taiwan is highly correlated with US tech thanks to the dominance in that index of Taiwan Semiconductor.

Ironically, the main recommendation, of a World ex-US fund, is sensible. It is the simplest way of reducing exposure to the US without increasing risk unnecessarily. Again, however, words like ‘perfectly balanced’ are inappropriate.

Tom Stevenson

Grade: C

The broad idea of increasing exposure to developed markets outside the US while retaining diversification is reasonable.

Describing Europe and Japan as the "safest way" to diversify, a total international fund as the "absolute best move", and an ex-US ETF as the "primary recommendation" implies a level of certainty that isn't justified by the information provided. The suggestion that such an approach could keep a portfolio "perfectly balanced" is incorrect.

It also treats the investor's nervousness as something that can largely be addressed through geographical diversification. An investor uncomfortable with equity-market volatility may have a broader asset-allocation issue, rather than simply excessive US exposure.

Michael Winson

Grade: D

The scores

Adviser

Claude (average C)

ChatGPT (average B)

Gemini (average C-)

Tom

C

B

C

Michael

C

B

D

What the experts want you to know

The bots show a dilemma at the heart of using AI for investment questions: they tend to be either too cautious to be useful or too confident to be trusted. Claude hedged so carefully that it felt designed to avoid responsibility for whatever the investor decides. ChatGPT was the most balanced, but so even-handed that you could read it and remember nothing. Gemini sounded decisive, but words like “the absolute best move” and “perfectly balanced” imply a certainty that simply isn’t justified. What an investor needs is a clear view with honest reasoning behind it, and none of them quite delivered that.

I’d also remind readers that diversifying on a map isn’t the same as diversifying your money. A global fund can quietly replicate the US exposure you’re trying to reduce, and even Taiwan’s market moves closely with US tech because of one giant chipmaker. Markets that look cheap may simply be cheap for a reason. And the bots mostly took the question at face value. Only ChatGPT gently suggested that sticking with the US and buying when prices fall might be a perfectly valid option.

Tom Stevenson

The question says nothing about equities, it just says 'the US', and then the LLM go on to focus almost entirely on equity markets. ChatGPT was the exception, making a brief reference to bonds and cash and reviewing the overall risk level. This is the key point as an adviser because we can understand the context, step back, and assess risk-return opportunities and overall suitability for each client and their circumstances. The LLMs focus in a much more limited channel and miss the bigger picture. This is a costly oversight and could lead to inappropriate suggestions, depending on a client's time horizon and risk profile. Second key point: the question is inaccurate. It's a broadly held misconception that the US has been the 'biggest source of gains for a long time'. It depends, of course, on time horizons, but the US has underperformed our own home market since the end of 2021, and this is also true on a precise 5-year rolling basis. None of the LLMs picked up on this or corrected for it.

Michael Winson

The takeaway: Use AI tools smarter

If you’re using AI tools for questions for investment advice and where to diversify, make sure you:

  • Give the AI the full picture: what the money is for, how long you can leave it invested, how much you could afford to lose, and what else you already hold.
  • Ask about your overall mix of shares, bonds, cash and alternatives, not just which stock markets to buy. Michael Winson says a nervous investor may have a bigger asset allocation question to answer.
  • Ask it to treat the UK and Europe separately.
  • Ask how regions overlap.
  • Ask why a market looks cheap. As Tom Stevenson points out, it may be cheap for a reason.
  • Ask how to manage currency risk, not just whether it exists.
  • Ask whether sticking with the US and buying when prices fall is also a valid option.
  • Be wary of confident language like “the absolute best move”, “safest” or “perfectly balanced”.
  • Treat AI as a starting point.

If you need help with diversifying your portfolio, consider paying a financial adviser for one-off advice.

———-

[1] LinkedIn

[2] LinkedIn

[3] Abundo Wealth

[4] ET Money

[5] Morningstar

[6] Investopedia

[7] Schwab

[8] Investopedia

[9] Abundo Wealth

[10] LinkedIn

[11] Investopedia

[12] Vanguard

[13] Youtube

[14] Landsberg Bennett

[15] Investopedia

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