28 Aug, 2021
A fun and friendly app for beginners
Low cost, mobile-only and easy on the jargon. Would suit newbies and the less confident, or those that want access to the UK's largest companies without expensive dealing charges.
Boring Money Review of Dodl LISA
Holly Mackay's View
This app is a nice solution for beginner investors or those with simpler needs. The fees are very reasonable and there is enough choice without it being overwhelming. Sometimes less is more. A nice option for those starting out – and also from a very credible established provider with a good pedigree and track record. Good for starter ISAs and Lifetime ISAs.
Holly has accounts with all the providers on our website and independently reviews all of them.
Customer Reviews of Dodl LISA
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30 June 2023
ALL GOOD.QUALITY SHOULD IMPROVE
28 June 2023
good for my requirements
27 June 2023
Becauseee they need to think positively
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Is Dodl LISA right for you?
Ease of use
Dodl by AJ Bell describes itself as an 'easy-to-use no-nonsense investment app', focusing on a younger audience making their first investment. It aims to cut out all the jargon and fuss to make investing a simple, scare-free experience.
The app could also work well for users who are happy to have access to a limited range of shares and funds for a low fee, from a big name. There isn’t much investment analysis available but it is simple and straightforward.
Mobile & Apps
Dodl is mobile-only. The app has full functionality, allowing users to view holdings, performance, trade, and learn more about both investing in general and how Dodl works.
The app includes a 'learn' tab where you can build your investment knowledge or get support from Team Dodl's friendly expert 'monsters' via instant message.
There's a red monster on hand to guide, support and educate you about investing in general.
A green monster for all your tech troubleshooting and investing ideas.
An orange monster to help you grow your investments and reach your goals.
A blue monster on the lookout for new investment insights to share with you.
Dodl has lots of useful, easy-to-digest content for investing newbies, with articles on topics like ‘financial goals and investing for your future’, ‘understanding the charges’, and ‘how buying and selling investments works’.
Facts, Fees & Behind the Scenes at Dodl
What investments are available on Dodl?
Products
Stocks and Shares ISA
Investment Account
Pension
LISA
Investments available
Own brand funds
Thematic investments
Stocks and shares
Investment help
Pick your own funds
Pick your own shares
The 'Geeky' Details
Provider details
Dodl gives users the option of three distinct investment styles:
The ready-made option – Pick from 7 AJ Bell funds, including 1 responsible growth fund.
The themed investment option – Choose from a range of thematic ETFs and some all-in-one Vanguard LifeStrategy options.
The shares option – Purchase shares, with roughly 80 options from the UK & US.
Dodl charge a 0.15% on the value of your investments, with minimum fee of £1 per month. There are no trading fees, with users able to buy and sell as frequently as they wish without any additional costs. This makes Dodl a very cost-effective option.
Whilst it definitely feels lighter than AJ Bell in terms of analysis, tools and features, it is a good option for new or less confident investors. It could also suit those who want access to some of the UK’s largest companies without paying expensive share dealing charges, and those who are content with a more limited range in return for cheaper fees.
Important Facts & Figures about Dodl
Provider Size:
The platform is part of AJ Bell, who is listed on the London Stock Exchange.
Minimum Amounts:
£100 minimum investment or £25 direct debit.
